1xWager requires two stand approach to successful ICE exhibition
1xWager requires two stand approach to successful ICE exhibition
1xBet showcased its B2B product for the very first time finally month’s Snow exhibition, before introducing its one-year old affiliate program to markets across Asia, Africa, Europe, and Latin America.
Having hosted two stands at Snow (6-8 Feb), one for B2C and one for B2B, the European operator said the results of the exhibition experienced “exceeded all expectations”.
The 1xWager press service said: “How does 1xWager stick out from the other exhibitors? 1xBet is mostly of the companies that are successful on the B2C market, and it now has a high-quality product to offer affiliates of the company. We are able to say confidently that customers are certain to get precisely what they want.
“The outcome of the exhibition exceeded all our expectations: there was a lot of interest inside our product and useful contacts were made. This network was beneficial not limited to 1xWager, also for other exhibitors and visitors.”
In the mean time, 1xWager backed up its ICE presence by exhibiting at the London Affiliate Conference (LAC). Specialists from the business met with current affiliate marketers to go over fresh ideas and new proposals to improve the quality of products and services within its Affiliate Program.
The statement continued: “This season, affiliates from around the globe visited our stand. During the exhibition, we fulfilled with our set up companions and made new business contacts with visitors and other exhibitors. We wish these exchanges will grow into long-term mutually beneficial romantic relationships.
“Over a brief space of time, we have introduced ourselves and our Affiliate Program to markets throughout the world. A lot of successful work has been done to catch the attention of traffic from Asia, Africa, European countries, and Latin America. In addition, we are positively submitting applications and gradually getting licenses to operate in various countries.”
With just a few days to visit before start of ICE London (6-8 February), the sponsors of London Baby have embraced the growing ‘buzz’ throughout the world’s biggest gaming exhibition.
Once again, SBC has became a member of causes with iGaming Business to sponsor #londonbaby2018, the largest network party on the first nights the exhibition (6 Feb), held at the beautiful Café de Paris.
While blockchain technology and the opening of the US gambling market are anticipated to garner significant attention at Glaciers and networking parties over the week, OPTIMA CEO Jacob Lopez highlighted machine learning as another key topic appealing.
This was after each of the sponsors of London Baby was asked to predict the actual industry ‘buzzword’ or ‘buzzwords’ would be for this season’s event.
Alex Inglot, Director of Communications for Sportradar, said: “This year, a lot of attendees and many debates will focus around what may or may not happen in america this year in relation to sports betting.
“The Supreme Courtroom’s decision could have seismic implications for the industry and it will impact sports leagues, regulators, condition government bodies, existing US casinos and operators, international providers, suppliers and undoubtedly the US open public.
“It is almost impossible to predict what the final verdict will be, but many at ICE will already be situation planning and looking to get a read from others visiting the ExCeL this February.”
Valentyn Kyrylenko, VP of Business Development for BetInvest, said: “Personalized engagement and implementation of data-driven customer value management will be a trending topic at ICE 2018. At BetInvest, we realised that no matter how good the algorithms are, computers still require the instructions for whatever they actually.
“The leaders in igaming, and especially sports activities betting, will not be the companies with the most innovative technology (however controversial it may sound to the reader) but those companies, which through the years of operation, were able to collect large amounts of data.
“As my colleague and good friend Nik Rudenko (CMO of FavBet) likes to say, ‘Traffic is the King’. But my place, which reaches the intersection of trying to find the best new opportunities and making sure they pass the smell test trained me, is that the largest opportunities rest in the hands of these companies who become data centric in their customer strategy.
“The firms which keep data and can make their machines analyse data and know what to do, based on the content of the data and its range without specific instruction, can be as unreachable to the competition as eBay to the new WordPress start-up.
“The companies keeping big data can still generate correct customer behavior even with the uncertain regions of data because of its cumulative nature. In my own view, the near future ‘Amazons’ of sports betting is a different breed of companies. Such companies remain sitting down in the duck blind unaware that one move can change the position quo.”
Thomas Nielsen, Mind of Game Licensing at Magnet Video gaming, said: “Blockchain is a buzzword with backbone, and having exploded onto http://1xbet-giris.xyz/bonus/ the picture so quickly, it has recently asserted its game-changing advantages to such an level that longevity is undeniable.
“As with all buzzwords, interest within the general public site will inevitably wain but within business and especially in our industry, blockchain is gathering momentum on a regular basis.
“It is providing transparency, accountability and decentralisation in a way that many are calling revolutionary and, unlike many buzzwords which have come and gone, blockchain has the potential to essentially anchor itself.
“It can do a lot more than just record monetary transactions – we’ve observed the inceptions of commercial alliances, start-ups and initiatives all off the back of blockchain, and it evidently has the ability to transform just how many sectors operate.”
Adriaan Brink, Founder and CEO of BetterBetting, said: “Crypto. The world of digital money is causing disruption across many sectors, including betting. It has been impossible to ignore to buzz around Bitcoin and Ethereum and the rise of new cryptocurrencies.
“The thought of a creating a safe and robust decentralised peer-to peer system optimised by use of blockchain technology is revolutionary. BetterBetting offers that, providing a forward thinking, decentralised sports wagering system, facilitated through use of the BETR token.
“Removing friction, while providing transparency and fairness for a bet between two people who’ve no relationship with each other, will change just how betting works for everybody.”
Evgeniy Kiriushin, Mind of Business Development for 1xBet, said: “1xWager always goes in step with the rapidly changing world. We consider the buzzwords for the former, and another calendar year, are ‘higher, faster, and stronger’.
“We are residing in a active and high-tech world; information is ubiquitous, and you will place a wager, make a payment or transfer money just using a mobile phone and wi-fi.
“For our companions, it is actually important that statistics are updated as often as you possibly can – using our own partnership, program partners can see up to date of statistic each hour.”